Welcome MiDEAL Members!

Thank you for visiting the Cultural Intelligence Center.  In case you were not aware, Cultural Intelligence or CQ, measures your capability to relate and work effectively in culturally diverse situations.  Scroll down to learn more.

a culturally intelligenent approach to training and consulting

We are excited to share with you how cultural intelligence (CQ®) is helping universities, schools, cities, HR professionals, and companies improve the cross-cultural effectiveness of students, staff, professionals, and leaders.

After all, cultural intelligence is defined as the ability to work effectively with people from different nationalities, ethnicities, age groups, and more.  CQ is a globally recognized way of assessing and improving effectiveness in culturally diverse situations.  CQ is measurable and can be enhanced over time.

We recommend using CQ as the framework to enhance various types of training including diversity, leadership, communication and team effectiveness training.

Start your journey toward cultural intelligence today and take advantage of the great discounts and pricing that MiDEAL members receive!

Meet Your mideal Account Manager - shayna haynes Heard

I began my career at the Cultural Intelligence Center in September of 2020 as a Virtual Events and Resource Coordinator. This role provided a strong foundation for her to step into an Account Manager position in March of 2022. My passion for justice, equity, diversity and inclusion has allowed her to pursue many enriching experiences. Some of these include: membership in a multicultural and historically Latinx sorority, facilitating inter-group social justice dialogues, creating an implicit bias awareness resource and campaign for Central Michigan University, and working on a local documentary film crew as a Production Coordinator. I am currently studying Business Administration, and has plans to continue her higher education journey in Social Innovation and Public Administration. I am also an avid reader, a poet, and a writer. I am very dedicated to community engagement, and she works with several community leaders in Grand Rapids, Michigan on various creative projects and local initiatives. I see myself as a bridge-builder that aims to improve community through intergroup dialogue and considers herself to be lifelong learner.

Who we work with

Now it is time to rethink past experiences and equip yourself and your teams with the essential tools to navigate the new reality of our world. To help you achieve your goals faster, we have developed a variety of solutions for government, corporations, educational institutions, and healthcare professionals.


We work with federal, state, and local government agencies to develop a strategy for developing culturally intelligent communities. Many government agencies utilize the suite of CQ products and services for meeting the needs of professionals working in the public sector.

Corporate Champions

Whether you’re a small, mid-size, or large company, we will work with you to equip your leaders, teams, and staff to simultaneously advance the values and needs of your organization while adapting to the cultures touched by your organization.

Educational Institutions

Whether you want to assess students’ intercultural competence, improve your study abroad program, or develop a strategy for building a culturally intelligent campus, we have a variety of research-based solutions to meet your needs.

Healthcare Professionals

Along with our proven suite of Cultural Intelligence training products, we have been offering implicit bias training for many years. Our implicit bias training solutions include eLearnings, workshops (including virtual or in-person or in-house) and train-the-trainer programs.

solution overview

We provide innovative, engaging, research-based workshops, tools, resources and courses, which are brought-to-life using effective learning and development strategies. In addition, we are happy to work with you to provide programs that are tailored to your organization and needs.  Our solutions include:

What They Are Saying

About the cultural intellegince center

Who We Are

The Cultural Intelligence Center is an innovative, research-based consulting and training organization that draws upon empirical findings to help executives, companies, universities, and government organizations assess and improve cultural intelligence (CQ)—the ability to work effectively with people from different nationalities, ethnicities, age groups, and more. We provide you with innovative solutions that improve multicultural performance based on rigorous academic research.  Watch this short video to learn more.

What We Do

We help develop innovative solutions that improve multicultural performance based on rigorous academic research. In culturally diverse situations, CQ helps to predict the following:

  • Personal Adjustment and Adaptability
  • Judgment and Decision Making
  • Negotiation Effectiveness
  • Trust, Idea Sharing, and Innovation
  • Leadership Effectiveness
  • Profitability and Cost-Savings

Benefits of CQ Include

We help organizations and institutions:

  • Unlock the innovation potential of diverse teams
  • Develop proven and sustainable cultural competency training models
  • Conduct equitable hiring processes
  • Scale on-demand unconscious bias courses
  • Become culturally intelligent educators
  • Develop next generation culturally intelligent leaders
  • And more

Let's Work Together

As your MiDEAL Account Manager, I am excited for the opportunity to help you start your journey toward cultural intelligence.  The first steps by contacting me directly.  My team and I will work with you to determine the best solution that will meet your needs.  

Get Started!

Cultural Intelligence Center, LLC
Contract #:  210000001261
Contact: Shayna Haynes Heard
Phone:  616-729-1975
Email:  shayna.haynes@culturalq.com
Contract Expires:  7/31/2024