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CQ-Knowledge is what you know about general ways in which cultures are similar.

CQ-Knowledge also is what you know about general ways in which cultures are different.

CQ-Knowledge includes information on cultural universals (i.e., all cultures have language, economic, aesthetic systems, etc.).

CQ-Knowledge also includes information about unique cultural values, economic and legal systems, norms for social interaction, religious beliefs, aesthetic values, and language.  

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